MARKETING MANAGER

Marketing
Davao city
Posted 3 months ago

Job Description

Duties:

  1. Creating Brand Development – Creates and develops company brand that aligns with the organization’s mission statement
  2. Competitive Intelligence – Performs a multitude of research aimed at ensuring the firm’s foothold in the industry and to remain competitive in the marketplace.
  3. Public Relations – Represents the organization in the media, grants interviews in an effort to promote products, services or initiatives. Performs damage control in courting the press for the purpose of changing a negative opinion of his/her company with the cooperation of the internal or external public relations professionals.

Responsibilities:

The marketing manager is responsible for the growing revenue, increasing market share and contributing to the company’s growth and profitability. He/she is responsible for functions such as advertising, publications or events. He/she is responsible for all aspects of projects, including meeting deadlines, time management, contingency planning, approval channels and procedures, budgeting, campaign analysis, and tracking/monitoring procedures. His/her tasks include:

  • Development of Marketing Strategy/Plan – He/She is responsible for developing or setting marketing strategy/plan in line with the overall company strategy and objectives. Establishing long-range objectives and specifying the strategies and actions to achieve them.
  • Management of the Marketing Mix – He/She is responsible for the development of all tangible elements that allow marketing of the product.
  • Market Research – His/Her research helps the company identify market opportunities and gain a better understanding of customer needs.
  • Communications – He/She is responsible for planning campaigns and developing communication materials to promote products and services to customers and prospects.
  • Sales Support – He/She cooperates with the sales team for the improvement of sales performance and speed up business growth.
  • Employee Management – He/She is responsible for employees within the department, assigns duties and set targets for the staff.

Minimum Qualifications

Educational Attainment: Bachelor’s Degree in Marketing, Business Administration, Management and other business-related courses; Master’s Degree is an advantage.

Experiences: At least five (5) years’ experience in Marketing

Knowledge & Skills:

  • Knowledgeable about the principles and methods for showing, promoting and selling products or services.
  • Strong analytical, project management skills and mathematical reasoning
  • Critical Thinking, operation analysis, complex problem solving skills
  • Strong persuasion, coordination, and negotiation skills
  • Good in oral and written communication, reading comprehension and active listening skills
  • Good Time Management
  • Management of personnel resources (mentoring, monitoring)
  • Management of financial resources
  • Has confidence and with dynamic personality, social perceptiveness and service orientation
  • Good customer service
  • Computer literate (MS Office applications)

Job Features

Job CategoryDamosaland

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